Safer driving investment

To highlight the company's belief in the system, it by-passed a trial phase and completed the full roll-out in one go, including training drivers to use the Smartwitness SVC100 vehicle journey recorders.

The 170-degree forward-facing cameras are mounted at the top of the windscreen, where they don't affect driver visibility, and group safety manager Jim McCubbin says the cameras have had a huge impact so far.

He said: "The number of claims has significantly reduced, and we've been able to use the data to defend claims of wrong-doing, as well as help drivers to improve their performance."

Footage can be paired with GPS and telemetry data to identify the causes of, for example, hard braking or aggressive cornering.